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Eilif Trondsen is the Research and Program Director of the Virtual Worlds @
Work (VWW), a research consortium for innovation and learning at SRI
Consulting Business Intelligence (SRIC-BI) in Menlo Park, California. The
focus area of his research and consulting at SRIC-BI—a spin-out of SRI
International (formerly Stanford Research Institute)—is the use of
technology for business performance improvement and learning. He has 29
years' experience at SRIC-BI and at SRI International, leading or
contributing to a variety of projects for U.S. and foreign clients in the
private and public sectors. For ten years, Eilif held the position of
Research Director of the Business Intelligence Program (now the Scan
program) at SRI and currently leads VWW (www.sric-bi.com/vww). In his tenure
at SRI and SRIC-BI, Eilif has given numerous presentations on various
eCommerce, eLearning and virtual worlds topics at conferences and to SRI
clients around the world. Eilif has also the author and co-author of
numerous publications on eCommerce, eLearning and virtual world topics. He
also serves as co-chair of the SDForum’s SIG on virtual worlds.
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